Hays Travel has invested in a state-of-the-art selling system to make the sales process more efficient and effective for its travel consultants across the group.

The UK’s largest independent travel agency has worked in collaboration with colleagues and technology solutions company Traveltek to overhaul its current iSell booking system.

After unveiling it at Hays Travel’s Overseas Conference this week, the new system will be trialled at 18 branches starting week beginning 17 November, with full roll-out anticipated by the end of December.

Cressida Sergeant, Chief Commercial Officer of Traveltek, said: “I have been bowled over by the passion and enthusiasm of the Hays Travel agents. When we met them in branches, they were very clear about what they wanted and gave us open feedback.

"This collaborative approach with the Hays Travel agents and senior team has enabled us to develop a product truly designed to meet their needs.

“From its intuitive user interface and functionality to its fresh look and feel, the platform we have developed for Hays Travel is a complete step-change.

"When we unveiled the new iSell at Hays Travel’s overseas conference this week you could feel the excitement and agents have been sharing their positive feedback and even more great ideas for us to consider.

"The next step is to pilot it in the 18 branches we have worked with; our ambition is to fully roll out to all the Hays Travel group before the end of this year.”

Jonathon Woodall-Johnston, Chief Operating Officer of Hays Travel, said: “Our focus is our people and making sure they have the tools to thrive.

"By listening to our people in branches, investing in leading edge technology and working in collaboration with our Traveltek partners we have overhauled our iSell system and incorporated the latest AI tools.

"We are excited to roll out our all-new iSell across our group and can’t wait to see the response from our people and our customers."